March 3, 2014 (Hamilton, ON) – THE AGENCY has been created as a new “Living Lab” learning environment operating within the McKeil School of Business at Mohawk College. It offers students enrolled in a variety of marketing communications and business programs the opportunity to work collaboratively on a diverse range of projects and campaigns. These campaigns are for not-for-profit organizations as well as for new start-ups that have approached Mohawk College for assistance.
The first local startup inaugurated into the program is local Hamilton based company ShowDom Inc. Their product ShowDom.com is an online map-based event finder. Their mobile apps and web browser make it fast and easy to discover “things to do” within a local community.
“Our goal is to be a fast and easy solution to the question ‘What’s going on?’” More importantly, we want to provide insight into the entire community of events to encourage people to go out and support local arts and events.”
ShowDom founded in May 2012 and released it’s beta product in March 2013. They currently have 2 co-founders (Graeme Davis, CEO. and Kirk Williams, CTO) as well as two in-house graphic designers (Cody Young and Denise Oomen). The team have been preparing for a March 2014 market launch that includes new browser and app designs among the changes.
“We are thrilled about the opportunity to pair up with Mohawk’s THE AGENCY program,” states Davis. “On the one hand, it provides the students with a very real look into the challenges facing a start-up business in a very modern and aggressive online industry. On the other hand, we have the opportunity to work with teams of students to brainstorm creative and diverse market strategies that will give our company a fighting chance.”
For more information about ShowDom, please visit ShowDom.com. The Team will post company-related updates on facebook, and they would love if you followed them on twitter. You can also download the ShowDom app in the Google and Apple stores!
If you’d like to reach ShowDom directly: