Starting a business is tough, but with the right strategies, it’s possible to build a successful venture even with limited resources. Join us for an engaging and candid Ask-Me-Anything session with Emile Mammary, CMO and co-founder of Steadiwear, medtech company that develops wearable solutions for individuals with hand tremors caused by Essential Tremor and Parkinson’s disease. Designed for founders, this interactive session offers practical advice, actionable strategies, and hard-earned insights into the startup journey.

What you’ll learn

In this engaging, peer-driven session, Emile will discuss his personal journey as a founder and share the invaluable lessons she learned along the way. Key topics include:

• Hardware development process: Learn how Emile went from Idea to Prototype to the First Product Launch and Beyond!
• Growing with a lean team: Discover how the Steadiwear team was able to grow from idea to commercialization with a small, lean team
• Attracting seed capital: Learn how Steadiwear secured $1.1 million CAD in seed funding.
• Navigating the U.S. Reimbursements for Medical Devices: Gain insights into the complex pathway of securing insurance reimbursements in the U.S. market and other unique challenges the Steadiwear team navigated.
• Answers to your questions: Have burning questions about building a new venture? This is your chance to get firsthand advice from Emile Maamary, a founder who’s been in your shoes!

About Steadiwear

• Built and commercialized with a lean, mission-driven team. We had only two full-time employees until last quarter.
• Over 3,500 users over five years and three devices.
• Closed a multi-year distribution agreement to serve U.S. veterans.
• Our tech was developed entirely in Canada and manufactured internationally for scale.
• Our mission is personal, given that both founders have family experiences with hand tremors.
• We bootstrapped early growth through non-dilutive funding until 2021. Raised a Pre-seed of $1.2M and now raising a Seed round.
• We have filed three IP applications and have one granted to date.

This Ask-Me-Anything (AMA) is perfect for:

• Early-stage innovators who are working on validating their ideas and building the first versions of their product
• Innovators looking to learn from the real experiences of a fellow founder
• Entrepreneurs looking to connect with other founders and expand their network

Meet the speaker

Emile Maamary, co-founder & CMO at Steadiwear

Emile Maamary is the Co-Founder and Chief Marketing Officer of Steadiwear, a company dedicated to restoring independence to those living with Parkinson’s disease and Essential Tremor. Inspired by the struggles of his own family members with tremors, Emile made it his mission to create accessible, non-invasive solutions. With over 10 years of experience in marketing, operations, and strategy, and an Executive MBA from Cornell and Queen’s University, he has helped Steadiwear raise over $3M in funding, generate $1M in revenue, and bring novel stabilization technologies to market. Beyond his work at Steadiwear, Emile mentors accessibility-focused start-ups, believing deeply in the power of community, knowledge sharing, and compassion-driven innovation. In his free time, he enjoys tennis, football, and HIIT workouts.