About us

Universole Fit is revolutionizing the shoe fitting landscape. Our automated personalized shoe sizing tool is a consumer facing product that was designed for shoe retailers to decrease their rate of returns for online shoe purchases. The sizing tool employs novel fitting algorithms using internal measurements of shoes in our proprietary database. This provides a more accurate representation of shoe fit than the existing generic sizing model, which varies depending on brand. That way a consumer will know how a shoe will fit without ever having to try it on. The specific focus is on working with athletic shoe retailers as having the right size shoe is essential to ensure people can live a healthy and active lifestyle.

Program engagement

Leadership

Josh McGillivray

Co-founder and CEO

Aqeel Awadia

Co-founder and COO

Status

Fundraising

Sector

Subsector

Celebrate BIG ideas that make a bigger impact at The Big DiF, Innovation Factory’s annual open house and client showcase. Join 250+ people from the Hamilton-Halton community to celebrate entrepreneurship and innovation.

Join Innovation Factory's Annual Open House - The Big DiF!

Network with 250+ industry professionals, discover emerging solutions from our innovators, and celebrate entrepreneurship within the Hamilton-Halton ecosystem.

May 9, 2024 | 4:00pm – 8:00pm | Hamilton, Ontario