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About us

Paction is a pup-to-parent rehoming platform with verified identities for both providers and pup parents shopping for a new companion online. Paction is centralizing the online dog-search process and to enable prospective pup parents to make more informed decisions before committing to a dog. It provide an accountability-based platform for breeders to showcase the meaningful aspects of their breeding programs, like health screening and genetic testing of their breeding pairs, in a standardized online marketplace.

Program engagement

Paction

Leadership

Brooke Acton

Co-Founder & CEO

Tyler Hunt

Co-Founder & CTO

Status

Fundraising

In Market

Sector

Subsector

i.d.e.a. Fund Applications Open

Applications are now open for i.d.e.a. Fund Cohort 4

Are you developing and/or redesigning new green products, services, processes, and technologies that reduce environmental impact?

The i.d.e.a.™ Fund program focuses on supporting a more sustainable economy while fostering an inclusive and equitable growth in southern Ontario. Find out if you’re eligible to access up to $20,000 in matching seed funding and 30 hours of expert mentorship.

Applications are open from June 16 to July 7, 2025.