Fitsentive logo

About us

Fitsentive is a Free App where users can find hundreds of on-demand, guided workouts from a growing roster of Trainers. We help Motivate our Users to Exercise by Rewarding them to Workout!

Our platform also enables Certified Fitness Professionals to instantly & easily Monetize their online workouts while gaining exposure to a global audience.

As all of our Workout Videos are currently Narrated in English or have English on-screen text & have therefore focused primarily North America & other areas where English is the language of majority.

We have come to know our audience as 85% Women, aged 20-55.
More specifically, our audience is comprised of two major groups:

1. Women who Workout – these “customers” are women who are already working out on a regular basis, possibly using another fitness app. As they are already using apps to workout, they are familiar with the style & are attracted to the incentive model.

2. Women who want to start or have just started their fitness journey

Program engagement

Leadership

Zack Magerman

Founder & CEO

Nicole Rakowski

CFO - Chief Fitness Officer

Warren Yee

Lead Advisor

Status

Intellectual Property

Fundraising

In Market

Sector

Subsector

14th Annual LiONS LAIR Pitch Competition and in-person Gala on September 26, 2024 from 5:00pm to 9:00pm. Tickets available on lionslair.ca

Attend the 14th annual LiONS LAIR pitch competition

Since 2011, Innovation Factory’s LiONS LAIR has helped more than 150 startups launch and scale their businesses. This fall, join over 350 entrepreneurs, investors and thought leaders to network over dinner and drinks, celebrate innovation, and watch finalists pitch live to a panel of judges to win cash and in-kind prizes.

When: September 26, 2024 | 5:00pm – 9:00pm 

Where: LiUNA Station – 360 James St. N, Hamilton, Ontario L8L 1H5

Celebrate BIG ideas that make a bigger impact at The Big DiF, Innovation Factory’s annual open house and client showcase. Join 250+ people from the Hamilton-Halton community to celebrate entrepreneurship and innovation.

Join Innovation Factory's Annual Open House - The Big DiF!

Network with 250+ industry professionals, discover emerging solutions from our innovators, and celebrate entrepreneurship within the Hamilton-Halton ecosystem.

May 9, 2024 | 4:00pm – 8:00pm | Hamilton, Ontario