Innovation Factory’s “LiONS LAIR Pitch Madness” is BACK!

Celebrating its 12th anniversary in 2022, Lions Lair is Hamilton’s premier pitch competition that gives up-and-coming entrepreneurs the opportunity to pitch their business to a panel of Hamilton’s top business experts and investors.

Applications for the Lions Lair pitch competition opened on April 5th and will close on May 8th at 11:59 PM. Innovation Factory encourages all eligible and regional startup talent to apply for their chance to participate in this year’s competition.

Throughout the summer, the finalists will engage in a series of training sessions and meet the ‘Pillars of Business Lions’ to test their growth, financial and legal readiness strategies.

Lions Lair will take place in a bracket style tournament called “LiONS LAIR Pitch Madness”, on September 22nd.  The finalists will deliver their pitch and field questions from the ‘Investor Lions’ who will determine the winners from each match-up to advance to the next round and who takes home the big prizes.

To apply, please visit

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