Home Innovation Factory Events Build a Successful Business: Value Proposition and Business Model Canvas
Value Proposition and Business Model Canvas presented by Innovation Factory and The Forge at McMaster

Build a Successful Business: Value Proposition and Business Model Canvas

Registration Details

Virtual | CAD $10.00 | For Innovation Factory and RIC Clients ONLY

To register, please contact your Venture Growth Innovation Advisor, or Greta Black at [email protected]

Note: You will receive a full refund of $20 (for both sessions) once you participate in the 2nd session. The charge for the sessions is only a deposit.

Attendees are expected to register and commit to attending both sessions.

About Value Proposition & Business Model Canvas

In this 2-part, hands-on workshop you will define the problem statement and your value proposition statement, and build a business model canvas.

To coach you through this process, we provide you with a practical understanding of:

  • customer discovery
  • problem/solution validation techniques
  • methods for avoiding bias
  • and the concepts of rapid prototyping and lean product development

You will walk away from these sessions knowing you have some of the key tools to successfully launch and grow your business.

Session 2 Goal: Identifying insights and getting started with rapid prototyping.

Now, you’ve got your problem figured out but how do you ensure your solution actually addresses it in a way that makes a sustainable business? In this second workshop, we make sure that you’ve thought about the whole business model – product/market fit is great but if you can’t execute sustainably, your business will fail. In the spirit of reducing risk, we delve into rapid prototyping; there are so many ways to test your ideas before you start spending money on your MVP (Minimum Viable Product)


  • Finding the gold in customer interviews
  • Share insights
  • The Business Model Canvas
  • Validating through the Business Model Canvas
  • MVP: What it is, how to build one and how to incrementally test it/validate it


Learning Outcomes: You will be given the tools that will lead you towards product/market fit and the ability to articulate and validate core elements of your Value Proposition problem/pain, target user/customer, solution and value proposition.

Value Proposition & Business Model Canvas – Session Facilitator:

Michael Bolt, Expert Advisor, Innovation Factory

Michael Bolt is an Operations Executive turned Consultant who utilizes his 20+ years of industry experience to assist young organizations in crossing the chasm and more mature organizations in unblocking themselves from the pains of inefficient growth. With an MBA from McMaster University, specializing in the Management of Innovation and New Technologies, Michael is grounded in both theoretical and applied best practices. His balanced change management techniques effectively guide entrepreneurs through the often rocky path towards business growth and sustainability. Often, entrepreneurs already know the answers to the questions they are asking. Michael helps unlock those answers to assist entrepreneurs in realizing their true mission and vision. Michael currently supports the Innovation Factory as an Expert Advisor specializing in business modeling, operational growth, and development.

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Jun 26 2024


1:00 pm - 4:00 pm




Innovation Factory (Virtual)


Innovation Factory
Innovation Factory
[email protected]
Celebrate BIG ideas that make a bigger impact at The Big DiF, Innovation Factory’s annual open house and client showcase. Join 250+ people from the Hamilton-Halton community to celebrate entrepreneurship and innovation.

Join Innovation Factory's Annual Open House - The Big DiF!

Network with 250+ industry professionals, discover emerging solutions from our innovators, and celebrate entrepreneurship within the Hamilton-Halton ecosystem.

May 9, 2024 | 4:00pm – 8:00pm | Hamilton, Ontario