Home Innovation Factory Events 101 Series: Boosting Your Ecommerce Revenue With Shopify
Innovation Factory and the Forge accelerator at McMaster Innovation Park

101 Series: Boosting Your Ecommerce Revenue With Shopify

Converting website visitors into paying customers is essential for the success of any online business.

Join Shopify to learn how to create a seamless shopping experience that drive more sales and allows customers to make purchases quickly and easily. We will cover how to make sure that your website is easy to navigate, visually appealing, and provides clear calls to action. We will also look at offering a variety of payment options, ensuring that your checkout process is secure and easy to use, and personalized communication after a purchase.

Learn what it takes to turn your website visitors into paying customers by making it easy and safe for them to do so!

This session is a must for startups, entrepreneurs and businesses with or without an online store on any platform who want more online sales.


Karen Maraj, Support Specialist @ Shopify Plus

Karen Maraj is a Plus Support Specialist at Shopify, where she helps Shopify’s most successful merchants with their diverse business and technical needs. With expertise in UX, digital marketing, and e-commerce, she provides a holistic service experience to ensure Plus merchants can make more money.

Karen began her career at OMERS, managing their websites and intranet over 15 years. She then embraced entrepreneurship, combining her love of travel and photography as an affiliate marketer.

Karen founded and hosts events at the Hamilton Ecommerce & Online Entrepreneurs Meetup. She co-founded Unitralis, which produced Blocktech Connect, a 2-time technology conference in Hamilton. Karen also mentored startups at The Forge Incubator, McMaster University Engineering Entrepreneurship and Innovation, and Mohawk College.

She moved to Toronto from Guyana as a child, lived in Thailand as a digital nomad and now calls Hamilton, Ontario her home, where she enjoys the RBG and trails with her dog, Benji.

The event is finished.


Mar 08 2023


12:00 am - 1:00 pm


Innovation Factory
Innovation Factory
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Celebrate BIG ideas that make a bigger impact at The Big DiF, Innovation Factory’s annual open house and client showcase. Join 250+ people from the Hamilton-Halton community to celebrate entrepreneurship and innovation.

Join Innovation Factory's Annual Open House - The Big DiF!

Network with 250+ industry professionals, discover emerging solutions from our innovators, and celebrate entrepreneurship within the Hamilton-Halton ecosystem.

May 9, 2024 | 4:00pm – 8:00pm | Hamilton, Ontario