Starting a business is tough, but with the right strategies, it’s possible to build a successful venture even with limited resources. Join us for an engaging and candid Ask-Me-Anything session with Cindy Diogo, CEO and co-founder of Consoul, a tech-driven platform at the intersection of wellness, technology, and work, dedicated to supporting caregivers. Designed for founders, this interactive session offers practical advice, actionable strategies, and hard-earned insights into the startup journey.

What you’ll learn

In this engaging, peer-driven session, Cindy Diogo will discuss her personal journey as a founder and share the invaluable lessons she learned along the way. Key topics include:

• Early-stage funding strategies: Discover how Cindy navigated securing grants, bootstrapping, and using other funding strategies to build her business in the early stage including student hiring programs.
• No-Code/Low-code MVP development: Learn how Cindy leveraged no-code/low-code tools to rapidly build and iterate on the first versions of Consoul.
• Market validation through user research: Gain insights into the research and testing process and how to effectively validate your idea with real users before scaling.
• Get answers to your questions: Have burning questions about building a new venture? This is your chance to get firsthand advice from Cindy Diogo, a founder who’s been in your shoes!

Who should attend?

This Ask-Me-Anything (AMA) is perfect for:

• Early-stage innovators who are working on validating their ideas and building the first versions of their product
• Innovators looking to learn from the real experiences of a fellow founder
• Entrepreneurs looking to connect with other founders and expand their network

Accessibility:

This event will be delivered virtually via Zoom with Closed Captioning (CC) available. If you require additional accommodations, please contact info@innovationfactory.ca.

Meet the speaker:

Cindy Diogo, co-founder & CEO @ ConSoul

Cindy Diogo is the CEO and co-founder of Consoul, a tech-driven platform at the intersection of wellness, technology, and work, dedicated to supporting caregivers by automating tasks and improving access to workplace benefits.

With nearly 20 years in HR and talent acquisition, she has built and scaled teams for global enterprises and deeply understands the challenges of balancing work and caregiving firsthand. Her passion for driving workplace innovation stems from personal experience—navigating the complexities of caregiving while managing a career.

Under her leadership, Consoul is reshaping how caregivers access support, leveraging AI-driven automation and employer-integrated benefits to prevent burnout and improve well-being. Cindy has secured non-dilutive funding, led employer pilots, and is recognized as a thought leader in the future of work. She’s on a mission to make caregiving visible, supported, and seamlessly integrated into modern workplaces.