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It’s Not Them, It’s You! How to Make PR Work for You – November Lunch ‘n Learn
November 21, 2017 @ 11:30 am - 1:00 pm$5 – $10
Join us for our November Lunch ‘n Learn to discover how public relations has changed in a digital era and why it’s more important than ever to forge meaningful relationships with journalists.
We all feel your passion for your business. The issue is, that passion might not be enough to get you covered in TechCrunch or WIRED. You need to have a solid story; you also need to have some solid relationships. Corey Herscu from RNMKR is going to talk to you about his successes as an agency owner, how to create relationships of your own, and – most importantly – how to ensure your favorite journalist can’t wait to get your next pitch.
11:30 am – 12:00 pm
Lunch & Networking
12:00 pm – 1:00 pm
Keynote with Corey Herscu
1:00 pm – 2:00 pm
Dessert & Networking
Corey is a modern media and technology expert who has emerged as a leading name in Innovation & Cannabis-focused public relations. His past experience as a tech journalist for foremost publications such as Global News and MobileSyrup and his innate ability to hustle on behalf of his clients makes him the ideal partner for brands looking to connect with journalists and consumers. A frequent speaker at tech hubs such as MarS and Ryerson’s DMZ, Corey is a strong speaker with unique insight into the inner workings of the media industry. RNMKR, the firm Corey founded and leads is Canada’s scrappiest public relations agency specializing in driving hyper-awareness around innovation, Cannabis, and lifestyle products. When you meet him, ask him about the shoes he is wearing.