Sekond Skin Society is a health and fitness app designed around accessibility and inclusivity. Our app allows those with vision loss, hearing loss, and other physical disabilities to access health and fitness in a way that works for them. Our content is created so people with disabilities and their family/friends/caregivers can participate in classes together, while still meeting each individual’s needs.

Our go-to-market strategy with the new app is to remain focused in the B2B space, as well as B2B2C and allow the B2C membership to grow more organically. We are currently solidifying partnerships to help gain increased exposure, gathering letters of intent from organizations excited to pilot our new app, and working with organizations to have them test our app for those with vision loss/blind and/or hearing loss/deaf so we get the stamp of approval from some of the largest supporting organizations in Canada and the US.