12
Jul-2014

Entrepreneur creates non-fluoride anti-cavity mouth rinse

Startup’s CEO doesn’t tell people not to use fluoride, but does want people to have choices–ones that work.

Joon Kim couldn’t find a cavity-fighting product that didn’t come with a “do not swallow” warning, so he made one himself. Starinse is the product of McMaster Innovation Factory, a partnership with Dennis Cvitkovitch, member of the University of Toronto Faculty of Dentistry, and six months of Kim working out of Williams Coffee in Hamilton.

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